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SERVICES
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Our services cover the entire content marketing process.  You can get the entire enchilada or you can get what you need al a carte.


YES! I DO SPECIAL PROJECTS!


Content farms may be able to provide a blog for $50, or may get crowd sourced content written by freelancers, but there is only one place where you can find high quality content written by a professional writer, journalist, producer and marketer, that understands: SEO, content strategy, social sharing and more.

STRATEGY

CONTENT & DESIGN

PROMOTION

RESEARCH:


Keyword Research

Content Inventory & Audits

Competitive Content Analysis

Media Consumption Research


STRATEGY:


Social Media Strategy

SEO Strategy

Themes and Topic Generation

Brand Architecture

Influencer Strategy

GAP & Competitive Analysis

Editorial Calendar


PLANNING:


Content Strategy Development

Editorial Calendar Development

Messaging and Positioning

CONTENT

Website Content

Blogs

Articles

Public Relations

Copywriting Services

Product Copy & Descriptions

Social Media Posts

Whitepapers

Speeches

Scripts

Infographics

Press Releases

Visual eBooks

Traditional eBooks

Books

Case Studies

Custom Content

Presentations

Slideshows

Multi-media Presentations

Motion Graphics

Video/Post & Editing

Sales Enablement Content

Email Marketing

Data Visualization

Newsletters

Magazines

Webinars/Webcasts

OWNED:


Blog

Website

Social Media

Social Groups

Newsletters

Email


EARNED:

Outreach & Engagement

Influencers

Media Pick-up

Content Partnerships

Link-Backs


PAID:

Influencer Marketing

Sponsored Content

SEO, Paid, Social Ads

Content Discovery/Traffic Builders

PPC

Knowing What Media the Audience Consumes


Understanding what your audience consumes in media daily is critical to successful content distribution. What are the typical problems your audience faces? Are you providing useful information to them as individual customers or as businesses who need long term partnerships? Are they one small voice in the sea of corporate departments or do they need to influence purchase decisions up the chain of command? Research in media consumption channels so distribution of your content is tailored to your target consumer is key.

Knowing When and Where They Spend Their Time


There is prime time on Facebook it is not the same as prime time on LinkedIn. Do you know when that is? When are consumers interacting with the most content? Do they consume your competitors’ content? How are they finding it? Analytics, audits and research can provide useful insight and uncover valuable trends. If you don’t have the psychographic data  for us we can make it readily available from social and search analytics tools and partners.

Getting Conversions through Lead Nurturing


When a prospect fills out a form for your website, white paper, newsletter, or sales inquiry you have a lead. That lead is nurtured through strategic timed communications (newsletters, calls, emails) that continue through the sales cycle. This nurturing is trust building through content. Lead nurturing is the process of building business relationships with prospects early in the buying cycle. While the prospect may not be ready to buy, the ultimate goal is to develop a strong rapport to earn their trust when they are ready to purchase your product. 


The New World of Social Selling


Today’s customers want to communicate and/or be approached over their preferred channels. They look for a consistent experience across those channels. Great marketing might get customers hooked, but the sales team must ensure they are happy and satisfied throughout the sales process and even long after the checks have cleared.

LEAD GENERATION

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ORIGINAL CONTENT

Your brand’s story told by the best in the business.

Tell your brand's unique story with content from my network of journalists, writers, editors, videographers, strategists and designers.  All of my creators are experienced and multi-talented. I’m all about quality, integrity and results.

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Content is what I do best.  That said I also do...

Consulting

Search Engine Optimization

Website Design/Production

Sometimes businesses have a full marketing department and need an overhaul or they want to start up a content marketing initiative and need help. I can provide my expertise to you.

Every 24 hours the search engines refresh and the latest and highest quality content floats to the top. It can only rise in organic search ranking if it’s quality, useful content.

The company website is the backbone of every business and every marketing campaign. As a website producer, I direct developers and designers from my experience in the field.

Influencer Marketing

I find your industry influencers to help you achieve higher authority in the advocacy of your brand. This allows you to reach new buyer communities and increase brand thought leadership.

Executive Branding

Positioning your best minds and most experienced staff to make your business an industry influencer is a key part of your content strategy. I promote your expertise and thought leadership to to help increase brand awareness, page rank and leads.

I have top software partners to streamline and enhance content marketing processes. I use software to streamline content creation and knowledge management.

The company website is the backbone of every business and every marketing campaign. I measure and analyze every touch point along the digital path.

A good content marketing strategy will make it rain, but is your sales team aware of how qualified the leads are that they are receiving and when to send a LinkedIn communication?

Producing daily, product, sales and website content is a large undertaking. It takes a team, and a plan, to ensure content updates, maintenance, auditing, content inventories run efficiently and on schedule, I can put one together for you.

Content Management

Technology

Measurements

Social Selling Sales Training

WEBSITE PRODUCTION, DESIGN & LAUNCH

We Will Harness and Empower Your Sales Force to Succeed Online

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MARKETING STRATEGY

INBOUND MARKETING

LEAD GENERATION

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I make things happen, and happen with quality work, for your customers.

Farmer’s Insurance

14431 Ventura Blvd. Suite #565       Sherman Oaks (Los Angeles) | CA 91423
(310) 425-3099
karen@ndawnm.commailto:dawn@ndawnm.com?subject=I%20need%20Content!

The strategy and editorial planning drove traffic to channels we never considered nurturing in our industry. We were able to find new markets and increase audiences, awareness and leads quicker than what was promised. I am a true believe in this science and art.

Dawn has done astonishing work for us. It is amazing how much Content Marketing can make leads rain. We didn’t have enough sales staff to keep up. I gladly recommend Dawn to any business that retains them. Truly amazing.

Gold Silver

Whether you need a refresh, an update or a brand new website, New Dawn Media has produced over 300 websites successfully. We would love to do the same for you.

Local businesses have different marketing needs at every stage of their life-cycle. Our solutions provide website solutions that maximize your sales funnel at every stage of the marketing process.

THE WEBSITE IS STILL THE BACKBONE OF EVERY BUSINESS

From lead generation to prospecting to reporting, your corporate marketing department may provide overall marketing content, branding and tools to their sales force on a national level, but struggle with brand voice extension and compliance with their local sales force. Now corporations can allow their sales staff to have websites, social media sites and separate email campaigns fueled by content strategy that is localized for their area prospects.

We cook up ideas based on the latest tech trends and hottest functionalities in order to make your website viable on the internet. We will review content, SEO options and responsive design opportunities. We will get better than familiar with your product and customers so your content is easy to understand and is user friendly. We explore ways to create great content and promote it across the right channels so that traffic converts to your website. All of this is foundational to a strong strategy aligned with your buyer and your message.

Learn more about how we can make your website work for your sales agents.

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OUTSOURCE A MARKETING EXPERT & A HAND PICKED TEAM

CONTACT ME TODAY TO GET STARTED





New Dawn Media is established in Los Angeles, Orange County, CA, and Washington D.C.